WORK WITH ME

One System.
Three Ways to
Work Together.

Choose the support that fits where you are today — Group Coaching, Private Coaching or hands-on D2C Incubation.

Apply to Work Together Compare Programs

Tell us about your business and goals.
We’ll help you find the right support.

Operator-led support
Real business experience
Execution-focused

FIND YOUR STARTING POINT

Where Are You Starting From?

Same D2C system. Different starting point. Different level of support.

01

Build my first D2C business.

I’m Starting From Scratch

Find a credible opportunity, understand the customer and test demand before investing heavily.

  • ✓ Clear roadmap and proven system
  • ✓ Weekly guidance and accountability
  • ✓ Avoid costly mistakes
Explore This Path
02

Validate, improve and grow faster.

I Have a Product / Early Traction

Build your own online store and a direct relationship with customers—beyond marketplaces or retail.

  • ✓ Validate and refine your offer
  • ✓ Optimize product, funnel and ads
  • ✓ Get personalized support
Explore This Path
Not sure which path fits?

Apply once — we’ll help you choose based on your goals and current situation.

Apply to Work With Us

WORK TOGETHER

One Build System.
Three Levels of Support.

Choose the right level based on where you are now and how fast you want to go.

GET STARTED

Group Coaching

$4,000

Learn, implement and grow with a focused group.

  • Live group coaching in a small cohort
  • Step-by-step implementation
  • Templates & frameworks
  • Community and peer support
  • Ideal for early-stage or new brands
Apply for Group Coaching Next cohort starts soon
MOST POPULAR GO DEEPER

Private Coaching

$7,000

Work directly with me to diagnose what’s holding your business back and build the right path forward.

  • 1-on-1 strategy sessions with Roman
  • Personalized roadmap for your business
  • Offer, funnel, traffic & economics review
  • Direct feedback as you implement
  • Priority support between sessions
  • Best for founders who want direct guidance and faster progress
Apply for Private Coaching LIMITED AVAILABILITY EACH QUARTER
BUILD TOGETHER

Build With You

$20,000+

Hands-on partnership to build and scale your business.

  • Everything in Private Coaching
  • Deeper, ongoing involvement
  • Strategy, implementation and team support
  • Systems, team & execution support
  • Regular reviews and scaled execution
  • Best for founders who want a hands-on build partner
Explore Build With You Custom scope based on your needs
Compare full program details

Fees in USD. Inventory, advertising, software and other third-party costs are separate.

Limited Capacity

We work with a select number of clients to provide focused, high-quality support.

Operator-Led

Work directly with Roman — real experience, not theory.

Proven Frameworks

Based on real businesses, battle-tested systems and data.

Focus on Execution

Practical, hands-on support to help you implement and get results.

REAL EXPERIENCE. REAL RESULTS.

Real Businesses. Real Decisions.

Operator experience, global reach and proven execution across multiple industries.

$20M+ OPERATOR-GENERATED REVENUE

Built through ecommerce businesses we’ve launched, operated and scaled with our own capital. Real P&L, real risks, real lessons.

18+ Countries INTERNATIONAL MARKETS

Customers served across 18+ countries, giving us firsthand experience with different markets, channels, cultures and buying behaviour.

3 Industries DISTINCT INDUSTRIES

Operating experience across multiple product categories — not one business, product or temporary trend.

A wider perspective.

Our operator experience is complemented by broader pattern recognition from agency, client and advisory work across $100M+ in ecommerce activity.

See the evidence

HOW WE START

A Clear Path to Working Together.

We understand your goals before recommending a program.

01

Apply

Tell us about your starting point, goals and where you need help.

02

Discuss Your Goals

If there is a potential fit, we invite you to a conversation.

03

Agree on Support

Review the recommended program, scope and responsibilities.

04

Get Started

Begin with a focused plan and clear first steps.

Apply to Work Together

No obligation to join.

FROM IDEAS TO EVIDENCE

Build the Business. Develop the Operator.

Learn to make better decisions by building, testing and improving a real business.

01

Validate the Opportunity

Use customer evidence to decide what is worth building—and what to leave behind.

02

Shape the Offer

Define who you serve, why they buy, and whether the numbers work.

03

Launch and Test

Build the buying journey and test your offer with real customers.

04

Find What to Improve

Read the results, find the constraint, and choose the next move.

ONE CONNECTED D2C SYSTEM
Market Product Customer Offer Funnel Traffic Economics Scale

Frequently Asked Questions.

About the Build programs, your starting point and the support you’ll get.

Which program is right for me?

We’ll help you choose based on your current business, goals and the level of support you need.

Do I need an existing ecommerce business?

No. Some programs are designed for founders starting from scratch, while others are for existing businesses.

How much time should I expect to commit each week?

The exact time commitment depends on your program and current priorities.

What kind of access and support will I get?

Support varies by program, from group coaching to personalized private support and hands-on implementation.

What happens if I’m not sure which program to choose?

Apply once and we’ll recommend the most appropriate path after reviewing your situation.

How quickly can I get started?

Timing depends on program availability and the qualification process.

READY WHEN YOU ARE

Let’s Find the Right Way to Build.

Tell us where you are, what you want to create and where you need support.

APPLY NOW

No obligation to join.

Already operating an established D2C company?

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